Customer Experience & Sales Mapping
Funnel Building and Buyer's Journey
#1 Sales mapping - Detailed with sales activities
1.Say
2.Act
3.Feel
4.Think
With this SAFT framework, build a robust sales funnel, complete with sales activities at each funnel, so that your reps know what to do, how to do and when to do at each stage - from discovery to closing.
#2 Customer's experience- Buyer's journey and persona
No funnel is complete without strategy, discover your buyer's persona through the Say,Act,Feel,Think (SAFT) framework, and pair it with your buyer's journey for close analysis. Complete strategy planning with outcome-oriented remarks and ratios so that your funnel building effort is complete and refined.
ON SAY, ACT, FEEL, THINK (SAFT) FRAMEWORK FOR #1 SALES MAPPING....
By implementing the SAFT framework, SFC ensures that your customers will have a consistent experience throughout their buying journey. This framework focuses on how your customers should perceive, interact with, and think about your brand and product at every stage of the sales funnel.
SFC also identifies and addresses the specific challenges associated with selling at each sales touchpoint. Whether it's through physical interactions, digital platforms, or chatbot/AI technology, SFC understands the unique obstacles that may arise and develops strategies to overcome them.
ON #2 CUSTOMER EXPERIENCE....
The ultimate goal of SFC's sales funnel strategy is to maximize the number of sales qualified leads that successfully navigate through the funnel and ultimately convert into sales. By taking a holistic approach and addressing each stage of the sales funnel or the lack thereof, SFC ensures that no opportunities are missed and that the entire customer's journey is optimized for success - either through consultative selling or social selling.
Furthermore, SFC's strategy is outcome-oriented, meaning that it focuses on the specific actions and steps, such as sales activities, needed to achieve desired outcomes at each stage of the funnel. This ensures that your sales team has a clear roadmap to follow and can effectively guide customers towards closing.
Talk to us today, if you answer "YES" to the following questions in your company:
1. I would like to see a holistic sales funnel as there is lacking clearly defined stages in the entire sales lifecycle
2. I would like my sales rep to understand the sellers' journey for my sales reps and that they know associated sales processes clearly defined at each stage
3. I would like to discover my buyer's persona and buyer's journey.
Speak to us today to build strategies and/or your sales funnel!